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A concert promoter thinks regional Mexican artists could help Latino voter turnout
Heard on All Things Considered
October 31, 2024
Getting Latinos to the polls in representative numbers has been challenging. A concert promoter thinks he's got an answer using the growing popularity of Mexican regional music as a hook.
New Generation Of Mexican Singers Embrace Corridos
Jul 12, 2024
Peso Pluma’s new album Exódo just dropped and it hit the Billboard 200. The artist sings corridos, a type of Mexican traditional music that was once relegated to Spanish language radio. But today, demographic changes in California are helping to fuel the rise of young artists like Peso Pluma and Xavi, who are bringing the music into the mainstream.
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